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New Vehicles Have More Dashboard Symbols Than Ever. As cars get more complicated, manufacturers have to cram more icons onto dashboards and information displays.

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Car companies toil endlessly to establish their individual brand images and build up their personalities in the minds of consumers. To target these various audiences, car manufacturers market their products in specific ways, catering to the emotions, desires, and needs of the typical consumer.

Ford has quite an impressive line-up of new cars. In fact, these Ford cars offer what customers want most: fuel economy, technology, safety and outstanding performance. You'll also discover Ford cars have innovative design, including dramatic interiors and stunning exteriors. Above all, Ford cars ...

Six of the 11 cars reviewed by security experts Thatcham Research were labelled 'poor' due to the lack of built-in measures to prevent gangs from hacking the keyless systems and stealing them ...

Pontiac was a car brand that was owned, made, and sold by General Motors.Introduced as a companion make for GM's more expensive line of Oakland automobiles, Pontiac overtook Oakland in popularity and supplanted its parent brand entirely by 1933.. Sold in the United States, Canada, and Mexico by GM, Pontiac was advertised as the performance division of General Motors from the 1960s onward.

The new edition of the LuK Clutch Catalogue for Passenger Cars and Light Commercial Vehicles is nearly 700 pages long. This compendium from Schaeffler Automotive Aftermarket contains a total of nearly 3,000 articles for repairing the clutches of vehicle types from more than 60 manufacturers.

Using Metaphors and Symbols to Tell Stories. Movies themselves are metaphors for how humans experience life on a deeper level. Creating a unique language of metaphors and symbols for your film is a big part of being a visual storyteller.

Logo purses, brand names, flashy cars, and even flashier rings have typically signified status among the wealthy.. But these hallmarks of status are slowly giving way to some more unexpected ...

Brand content and personification. Because brands are more than just a name and a logo, getting to precisely what people understand by a brand can be difficult, particularly once you are into the emotional content of the brand on the Brand Pyramid.